Paying For Traffic but Not Getting Enough Leads?
We help small to medium sized businesses turn more website traffic into leads, inquiries, and booked opportunities by fixing the conversion problems that waste marketing spend and holds back growth.
No cost, No obligation, with Free Audits
Get a Free Audit Showing the Top 3 Website Problems Costing You Leads
5.0 Rating on Google
Rick personally reviews your site and emails results within 3 business days. If you want to walk through the findings together, that conversation is on Rick — no obligation.
Your website is reviewed by Rick — a former service business owner who knows what lost leads cost.
Where Your Leads Are Lost
High Traffic. No Leads.
Visitors can land on your site and still leave if the message is unclear, the value is not obvious, or the next step is easy to miss.
Interested Visitors. Not Enough Trust.
A visitor can be interested in your service and still leave without contacting you. If your proof of trust isn't visible when they're deciding, doubt wins.
Most visitors who leave never had a reason to stay — or a reason to trust
Thousands of clicks can still produce zero leads.
Your Google reviews exist. If visitors can't see them, they don't count
This isn’t a traffic issue — it’s a system failure.
No cost, No obligation, with Free Audits
Find out where your system is breaking down.
Rick personally reviews your site and emails results within 3 business days. If you want to walk through the findings together, that conversation is on Rick — no obligation.
Go Beyond the Lead Leaks. Know What To Fix First
The Free Lead Conversion Audit shows where your website may be leaking leads. The Premium Lead Conversion Audit goes deeper, with a detailed diagnosis of the issues behind those leaks so you can see what is causing friction, what matters most, and what should be fixed first.
The premium audit gives you the first fix plan. Continued optimization means more leads from the traffic you're already paying for — without spending more on ads.
What the Premium Lead Audit Gives You
Thorough & Accurate Conversion Diagnosis
Your website is reviewed across the full visitor-to-lead path using applied behavioral science and real-world website friction analysis. Each finding is scored so you can see what matters most, what can be fixed now, and what should be handled first to reduce lead loss.
CRO Health Score
You get a clear score showing how well your website is currently set up to turn visitors into leads.
Top 5 Lead Conversion Problems
The audit identifies the highest-impact issues most likely causing visitors to leave, hesitate, or fail to take action.
Top 3 Priority Actions
You get the first three fixes to focus on, so improvements are made in the right order instead of guessing.
Evidence Behind Each Finding
Each finding is supported by audit observations, scoring notes, and clear friction points found in the visitor-to-lead path.
Fix Plan & Implementation Roadmap
You get recommended changes, expected outcomes, and a practical order for improving lead flow over time.
Want a detailed roadmap for what to fix first? Start with the free audit, then request the Premium Lead Conversion Audit for the complete plan.
Free audit first. Then get a roadmap to improve lead flow and ROI.
Work With Someone Who Has Actually Been There.
I'm Rick Brown, founder of RDM Consulting. For seven years I ran my own service business — window cleaning, awning cleaning, and parking lot pressure washing. I know firsthand what it means to lose a major account and watch everything you built start to unravel.
The idea for this approach came from a client I couldn't help. A construction company running Google Ads generated over 7,800 clicks in a single month — and got zero leads. Not one. They were paying good money, traffic was flowing, and nothing was converting. When they called me asking why, I didn't have a good answer. That bothered me more than I can explain.
I did a deep dive into why traffic fails to become leads — and what I found became the foundation of everything RDM does. Most service businesses don't have a traffic problem. They have a conversion problem — and most have no idea where it's happening.
I built this specifically for service business owners — because I am one. I know what consistent leads mean, and I know what it costs when the website gets in the way. That's why every audit is a personal review, not a software scan.
Every audit is personally reviewed by Rick within 3 business days.
Trusted by Business Owners
Real feedback from business owners who turned marketing into measurable growth.
Google Review
"Rick did an outstanding job in marketing for our business at McGehee Outdoor Equipment. He is easy to work with and listens to what your needs are. He cares about the people he does work for and truly wants to help you exceed your goals. He wants to and can deliver real results."
Nicole McGehee, McGehee Outdoor Equipment
Luane Catiller, TWC Construction
Google Review
Since working with Rick, we’ve seen more traffic, more qualified leads, and more of those leads turning into actual customers. Rick took the time to understand our business and explain things clearly. He helped us create a strategy that actually works.
See Where Your Website May Be Losing Leads
Request a free audit to find the website lead leaks before more traffic turns into wasted money.
See if your website is turning visitors into leads
Identify the friction points stopping visitors from contacting you
Get a quick breakdown of where leads may be slipping through
No cost, No obligation, with Free Audits
Takes less than 2 minutes to request your free audit
Get a quick review of the website gaps costing you leads.
5.0 Rating on Google
After you submit, Rick personally reviews your site and emails results within 3 business days. If you want to walk through the findings together, that conversation is on Rick — no obligation.
